Bertrand Chen

Bertrand Chen

Bertrand Chen is the CEO of Global Shipping Business Network (GSBN), an independent, not-for-profit technology consortium to reimagine global trade. Bertrand oversees the consortium’s overall strategy, with a mandate to serve the best interests of the industry at large and is not influenced by any agenda and tradition.

Bertrand is passionate about unlocking business value in traditional businesses through digital transformation and data science. Prior to his role at GSBN, Bertrand served as the Group Data Scientist at CK Hutchison Holdings, a conglomerate headquartered in Hong Kong with global business interests spanning Telecom, Retail, Critical Infrastructure, Energy and Terminals. In his role, Bertrand worked with business units across different industries at various stages of digital transformation, to partner with leading technology vendors and innovative startups to make the digital leap and create new business models to capture new opportunities. Given the global nature of his role, Bertrand has worked in several markets including the U.S., Canada, EU, Australia, Hong Kong and Greater China.

Prior to this, Bertrand spent a decade on Wall Street as a trader in credit and equity derivatives for Goldman Sachs, Morgan Stanley, and Merrill Lynch in New York City and in Hong Kong. Today he brings this experience to breakdown silos between the global supply chain and the financial system which underpins it.

Bertrand holds a Master of Science (MSc) in Financial Engineering from Columbia University and an MSc in Applied Mathematics from Ecole Centrale Paris.

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GSBN: Driving eBL adoption across the industry is top priority

Bertrand Chen, CEO of GSBN, discusses the benefits of an electronic Bill of Lading (eBL) and reveals the consortium's interest in tokenizing eBLs for global trade to create new financial assets. As we move towards a more dynamic and volatile shipping industry, there is a need to modernize the way we gather, analyze, and share data for trade, ensuring transparent, traceable, and credible information to support decarbonization, he argues.

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