BP Shipping, the shipping unit of BP oil major, joined forces with Windward, a market leader in maritime trade analytics and insights, helping the former accelerate digitalization within its operations.
The two partners believe that the shipping industry has entered a changing phase following the development of digitalization which will boost the industry and ease operations.
Digitalization is driven by changes in global trade policy and the need to adopt next-generation digital Know Your Vessel (KYV) practices.
Under the partnership, Windward will provide a set of behavioural analytics and AI to drive and protect the business in a changing regulatory environment.
Commenting on the new partnership, Ron Crean, VP Commercial at Windward stated that
We have evaluated Windward for around 12 months and have gained a clear insight into what their capabilities and domain expertise can deliver across the due diligence and know your vessel process. It has been a process of true collaboration and partnership to provide a solution adapted to bp Shipping’s needs.