Speaking about digital transformation in container shipping, BGC reports that the industry has failed to adapt to the digital age, yet. For this reason, it is important for the industry to follow some steps, which will help container industry modernize.
Today shipping industry has many aspects that need to be digitalized, such as network optimization, empty-container repositioning, cargo routing, forecasting, and pricing. However, most carriers still use traditional methods, without using the new technologies.
A reason for this is that many believe that in order to adopt digital methods, an expensive and extensive overhaul of IT systems is required, something that BGC considers to be a wrong conception.
Moreover, imperfect data are holding companies back from being digitalized. This can be solved, as there are analytics solutions that can provide important data, to enhance a company’s digital tools.
In addition to the above however, if a company does gets digitalized, it needs to track all the developments, in order to keep up with new requirements that may emerge, in order to achieve a more holistic transformation.
The following infographic by the BCG highlights what companies can do in order to transform their container shipping